Invisible Touch
Author(s): Harry Beckwith
In this follow-up to his bestselling debut "Selling the Invisible," Beckwith offers an upfront, provocative look at what's at the heart of any successful service-oriented business--a knack for attracting clients and keeping them satisfied.
General Information
- :
- : Little, Brown & Company
- : Business Plus
- : 01 November 2009
- : books
Other Specifications
- : Harry Beckwith
- : Paperback
- : 256
- : Sales & marketing
- : illustrations
More About The Product
"Harry Beckwith makes the invisible engagingly accesible."
-- The Motley Fool, Fool.com
